Treat yourself or your favorite mom for Mother’s Day with some of Heather’s few tricks!

by steph on May 10th, 2012

It all started after Heather had her first baby and wanted her tummie to look yummie again. Four amazing years later, we’d like to thank all the yummie mommies for your support.
Happy Mother’s Day!

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Make getting dressed effortless everyday with Seamlessly Shaped bottoms

by steph on May 3rd, 2012

All for a yummie price!!

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Yummie on Tampa Daytime TV

by steph on April 27th, 2012

We love this look for the office! And how much fun to make-over your hard-working intern. What a great reminder as summer approaches. We love neutrals too.

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What’s on Heather’s birthday list? Plus FLASH SALE 30% OFF

by steph on April 18th, 2012

Enjoy these head-turning styles with built in shaping at 30% off today and tomorrow only.

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Dr Oz shows you how to Fake it until you Make it with celebrity stylist Mary Alice Stephenson

by steph on April 6th, 2012

Celebrity Stylist Mary Alice Stephenson will show you how to fake it, until you make it with Yummie Tummie tanks!

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Get ready for easy, breezy, slimming fashion that will blow you away.

by RyRy on March 29th, 2012

Fill out your spring wardrobe with slimming fashion like you’ve never seen before.

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Meet your new must-have best Girlfriend Tank.

by RyRy on March 16th, 2012

Count on this new girlfriend tank to slim and flatter your body! Scoop back is perfect for spring styles. 3-section design takes 5 pounds off your appearance comfortably.

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Which tanks are right for you?

by RyRy on March 15th, 2012

You simply can’t have enough slimming tank tops – especially with so many chic and versatile styles! They all slim, smooth, and shape comfortably, but some may suit you better depending on your body type or style. These tips can help you stock your drawers with the right tanks to take you anywhere looking slim and feeling confident.

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Get in on spring trends and insider tips on the right slimming essentials.

by RyRy on March 12th, 2012

Start with the perfect slimming foundation to look flawless in hot spring trends. Bright Print Blouses, Flowy Floral Dresses, Pretty Pleated Skirts…

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Paperdolls – Fashion Stylist Approved!

by RyRy on March 1st, 2012

Jenny Altman is a Style Expert and the Chic Executive Officer of ILOVEAGOOD, a site dedicated to women’s intimates. She has been talking bras, undies and shapewear non-stop since her days as Fashion Editor at Oprah, Marie Claire and Lucky Magazine.Read her review of our latest innovation, The Paperdolls Collection.

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